Music fans of tomorrow are kids of today, and the way they pay for digital content is through virtual worlds like Farmville and Penguin Town, which turn the acquisition of virtual goods — and digital music is nothing if not a virtual good — into a game.
Conduit Labs’ Music Pets app for Facebook may look [...]
What do you get when you combine music with frantic, all night hour coding sessions? An event called Music Hack Day, where developers have 24 hours to hack together a new music-related app, which they then show off to their peers at event’s conclusion. Music Hack Day has previously been held in London, Berlin, Amsterdam, Boston, [...]
A video explanation of Chris Anderson’s “The Long Tail” and how marketeers can use it to develop a Corporate Serial Content Strategy.
FanPush lets you push your music directly to your fans over Twitter (it’s like having your own digital street team). It allows you to market your music in an effective way which allows you to gain new fans and followers, and our stats package lets you see who is listening to your songs.
The way it [...]
Linkin Park has just released their first video game called “8-Bit Rebellion” for the iPhone. The interactive shooter game brings it back to the nostalgic graphics but has a nice surprise…finish all the levels and unlock the group’s new single “Blackbirds.” This is the first time that a music single will actually premiere via a [...]
An Interview with Sonya Kolowrat, National Publicist at Beggars:
Sonya Kolowrat is a National Publicist at the Beggars Group of Labels, and works with artists on 4AD, XL Recordings, and Rough Trade. She’s worked on national press campaigns for artists include Vampire Weekend, The National, Blonde Redhead, and Scott Walker. An excerpt of an interview [...]
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